Why has the new Star Trek not beat the first one's opening weekend, even with 3D and Imax premiums and an 87% critics rating? It had the best trailer of the year. (No spoilers!)
Perhaps if it wasn't such a cheap bastardization of a much better film? Perhaps if it was more that just a fast-paced popcorn film with a Star Trek label slapped on the tin? Perhaps if Lindelof kept his grubby paws off the script?